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日期標題作者全文
十一月-2006The Corresponding Strategic Marketing Mix to the Relationships between National Culture and Customer ValueShiou-Yu Chen; Tzong-Ru Lee; 國立中興大學行銷學系-
2008(Int. J. Management and Enterprise Development,05(3):356-369)The Corresponding strategic marketing mix to the relationships between national culture and consumer valueShiou-Yu Chen; Tzong-Ru Lee; 國立中興大學行銷學系
2007(Int. J. of Logistics Systems and Management,03(2):235-251)Milk Supply Chain Management in the Tier of Retailers and Customers-a Comparison Between Taiwan and GermanyTzong-Ru Lee; Shiou-Yu Chen; Johannes Simons; 國立中興大學行銷學系
2008(International Journal of Logistics Economics and Globalisation,01(3-4):282-297)A Marketing Paradigm for Successful Lean ImplementationRapinder Sawhney; Tzong-Ru Lee; Hsiao-Chen Wu; Shiou-Yu Chen; 國立中興大學行銷學系
2008(International Journal of Management and Enterprise Development,05(3):356-369)The Corresponding Strategic Marketing Mix to the Relationships between National Culture and Consumer ValueShiou-Yu Chen; Tzong-Ru Lee; 國立中興大學行銷學系
2009(International Journal of Mobile Communications (IJMC),07(1):117-132)Adoption of Mobile Location-Based Services with ZMETTzong-Ru Lee; Shiou-Yu Chen; Shiau-Ting Wang; Shuchih Ernest Chang; 國立中興大學行銷學系
2010A Marketing Paradigm for Successful Lean ImplementationRapinder Sawhney; Tzong-Ru Lee; Hsiao-Chen Wu; Shiou-Yu Chen; 國立中興大學行銷學系-
2007(Special Issue of the International Journal of Services and Operations Management,03(2):227-244)Milk Supply Chain and Development StrategyTzong-Ru Lee; Huei-Ling Huang; Bin-Weng Huang; Shiou-Yu Chen; 國立中興大學行銷學系
2007(Special issue on waste minimization in supply chain of the International Journal of Global Environmental Issues(IJGENVI),07(1):025-052)An Investigation of Perception Gap of Reverse Logistics Service Quality:the Case of Mobile Phone IndustryTzong-Ru Lee; Hsiu-Yu Chang; Shiou-Yu Chen; 國立中興大學行銷學系
2011分析經濟與環境對全球供應鏈網路之影響陳秀育; Shiou-Yu Chen; 李宗儒; Lee, Tzong-Ru; 黎氏芳雅; Thi, Phuong-Nha Le; 中興大學-
2011越南與台灣地區消費者對於蔬菜消費行為之比較姜保真; Bao- Zhen Jiang; 陳秀育; Shiou-Yu Chen; 李宗儒; Tzong - Ru Lee; 裴惟寧; Ninh, Bui-Duy; 中興大學-