行銷學系所 類別首頁 | 全文筆數/總筆數 :137/851

瀏覽
如果您想要每天收到這個類別的更改,請點擊「訂閱」 RSS Feed RSS Feed RSS Feed
類別內的文件 (依上傳日期由降冪排序排序): 從 1 到 20 筆,總共 851 筆
 下一步 >
日期標題作者全文
4-二月-2017Information used in food shoppers’ vegetable purchasing decisions in Chinese societies魯真; Jane Lu Hsu; Charlene W. Shiue; Kelsey J.-R. Hung-
28-二月-2017Cherry-picking restaurant reservation customers王建富; Jiana-Fu Wang; Yi-Chiun Lin; Chen-Feng Ku; Shao-Jen Wen-
十一月-2016The performance impact of social media in the chain store industryChih-Wen Wu-
四月-2016The international marketing strategy modeling of leisure farmChih-Wen Wu-
六月-2016Global entrepreneurship and innovation in management: Comparing MRA/SEM versus fuzzy-set QCA theory creation, data analysis, and findingsChih-Wen Wu-
六月-2016Destination loyalty modeling of the global tourismChih-Wen Wu-
十二月-2016Leveling up: Are non-gamers and women disadvantaged in a virtual world classroom?Clyde A. Warden; James O. Stanworth; Chi-Cheng Chang-
2015Global entrepreneurship and innovation in managementChih-Wen Wu; Kun-Huang Huarng-
十一月-2015Facebook users' intentions in risk communication and food-safety issuesChih-Wen Wu-
七月-2015Antecedents of franchise strategy and performanceChih-Wen Wu-
十二月-2015Threshold free shipping policies for internet shoppersWen-Hsien Huang; Yi-Ching Cheng-
2015The voice of the Chinese customer Facilitating e-commerce encountersJames O. Stanworth; Clyde A. Warden; Ryan Shuwei Hsu-
2015台灣地區乳羊養殖戶經營策略、銷售通路與績效關係之探討Jiana-Fu Wang; 王建富; Chia-Ying Lin; 林佳穎; 行銷學系所-
2014回收家用藥物計畫之探討-稅收與補貼的決策Wei-Di Wu; 武為棣; Wen-Hui Chang; 張雯惠; 行銷學系所-
2014台灣品牌國際化之品牌命名策略探討Wen-Hsien Huang; 黃文仙; Yi-Cheng Tsou; 鄒佾宸; 行銷學系所-
2014品牌延伸相似性對品牌延伸評價的影響陳明怡; Yen-Chu Tseng; 曾彥筑; 行銷學系所-
2015品牌擬人化在負面事件中之影響Wen-Hsien Huang; 黃文仙; Yi-Hui Chen; 陳逸慧; 行銷學系所-
2015認知服務品質高低對於正負面評論與顧客滿意度調節效果之研究−以旅遊網站TripAdvisor為例Hsiu-Yuan Tsao; 曹修源; Yi-Lin Tsai; 蔡伊琳; 行銷學系所-
2015萃取網站內容與社群媒體內容之關鍵成功因素:灰關聯分析法之應用Tzong-Ru Lee; 李宗儒; Pei-Ning Huang; 黃珮寧; 行銷學系所-
2015免運門檻、產品折扣、促銷框架與促銷類型對消費者線上購物之影響Wen-Hsien Huang; 黃文仙; Yu-Tzu Pai; 白郁慈; 行銷學系所-
類別內的文件 (依上傳日期由降冪排序排序): 從 1 到 20 筆,總共 851 筆
 下一步 >