Please use this identifier to cite or link to this item: http://hdl.handle.net/11455/92343
標題: 策略導向、組織學習與創新績效關係之研究
The Relationships Between Strategic Orientation, Organizational Learning and Innovative Performance
作者: Yi-Ping Wang
王宜苹
關鍵字: Market orientation
Technology orientation
Exploratory learning
Exploitative learning
Radical innovation performance
Incremental innovation performance
市場導向
技術導向
探索學習
運用學習
激進式創新績
漸進式創新績效
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摘要: This research is according to the framework of 'resource-capability- performance', and describe firms how to facilitate to acquire new knowledge(exploratory learning) and refine knowledge(exploitative learning) by market orientation and technology orientation(resource), and get the better radical innovation performance and incremental innovation performance. In addition, this research further explores whether market orientation and technology orientation have the relationship of resources complementary or not. Meanwhile, this research also explores whether the exploratory learning and exploitative learning have the relationship of capabilities complementary or not. The sample of this research is the manufacturing firms in Taiwan, which according with Common Wealth 2014 Magazine years published the 'Top 1000 manufactures' as the object of study. The questionnaires of total disbursements were 1000, and 147 valid questionnaires were collected, the overall response rate was 14.7%.The empirical results show (1) market orientation has positive significant impact on exploratory learning and exploitative learning (2) technology orientation has positive significant impact on exploratory learning and exploitative learning (3) exploratory learning has positive significant impact on radical innovation performance and incremental innovation performance, and its' has stronger impact on radical innovation performace than incremental innovation performance (4) exploitative learning has positive significant impact on radical innovation performance and incremental innovation performance, and its' has stronger impact on incremental innovation performace than the radical innovation performance (5) market orientation and technology orientation's interaction has positive significant impact on radical innovation performance and incremental innovation performance.
本研究根據「資源-能力-績效」之架構,探討企業如何藉由市場導向與技術導向(資源)來促進其獲取新知識的探索學習與精煉既有知識的運用學習(能力),進而帶來更佳的激進式與漸進式創新績效。此外,更進一步探討市場導向與技術導向之間是否為資源互補的關係,且其交互作用更能促進企業的組織學習;同時,亦分析探索學習與運用學習之間是否為能力互補,且其交互作用能為企業帶來更佳的創新績效。 本研究依據2014年所公布的「天下雜誌1000大製造業」為研究對象。問卷發放總數為1000份,回收之有效問卷147份,有效回收率為14.7%。根據研究結果顯示:(1)市場導向對探索、運用學習有顯著正相關;(2)技術導向對探索、運用學習有顯著正相關;(3)探索學習對激進式、漸進式創新績效有顯著正相關,且探索學習對激進式創新績效的影響大於漸進式創新績效;(4)運用學習對激進式、漸進式創新績效有顯著正相關,且運用學習對漸進式創新績效的影響大於激進式創新績效;(5)探索與運用學習之交互作用對激進式、漸進式創新績效有顯著正相關。最後,本研究根據實證結果提出理論與實務意涵,並針對本研究限制與未來研究方向提出建議。
URI: http://hdl.handle.net/11455/92343
文章公開時間: 2018-08-06
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