Browsing by Author 劉沛希(Pei-Hsi Liu)

Showing results 1 to 1 of 1
Issue DateTitleAuthor(s)Text
-Are You Watching Live Stream Shopping? An Investigation of Influential Factors on Audiences’ Trust and Loyalty Intention from Elaboration Likelihood Model Perspective鄭菲菲(Fei-Fei Cheng) ; 李嘉珊(Chia-Shan Li) ; 劉沛希(Pei-Hsi Liu) ; 吳金山(Chin-Shan Wu)