Please use this identifier to cite or link to this item: http://hdl.handle.net/11455/21468
標題: 綠色採購混合式合約模型之研究
Development of a Green Procurement Portfolio for Retailers Using a Real Options Approach
作者: 李宗翰
Lee, Chung-Han
關鍵字: 綠色採購;Green procurement management;混合式合約;實質選擇權;Portfolio of contracts;Real options
出版社: 企業管理學系所
引用: Abdallah, T., Diabat, A., & Simchi-Levi, D. (2010). A carbon sensitive supply chain network problem with green procurement. 1-6. Asanuma, B. (1985). The Organization of Parts Purchases in the Japanese Automotive Industry. Japanese Economy, 13(4). Bing, Z., Chaipoopirutana, S., & Combs, H. (2011). Green Product Consumer Buyer Behavior in China American Journal of Business Research, 4(1), 55-71. Capozza, D., & Li, Y. (1994). The Intensity and Tinning of Investment: The Case of Land. American Economic Review, 84(4), 889-904. Carter, C., & Carter, J. (1998). Interorganizational Determinants of Environmental Purchasing: Initial Evidence from the Consumer Products Industries. Decision Sciences, 29(3), 659-684. doi: 10.1111/j.1540-5915.1998.tb01358.x Elkington, J., & Hailes, J. (1988). The Green Consumer Guide. London: Penguin Books. Hall, J. (2000). Environmental supply chain dynamics. Journal of Cleaner Production, 8(6), 455-471. Ho, L., Dickinson, N., & Chan, G. (2010). Green procurement in the Asian public sector and the Hong Kong private sector. Natural Resources Forum, 34(1), 24-38. Hoyer, W., & MacInnis, D. (2004). Consumer Behavior. Boston, MA: Houghton Mifflin. Hull, J. (2012). Options, Futures and Other Derivatives (8th ed.): Prentice Hall Higher Education. Janssen, M., & Jager, W. (2002). Stimulating diffusion of green products. Journal of Evolutionary Economics, 12(3), 283. Marquez, A., & Blanchar, C. (2004). The procurement of strategic parts. Analysis of a portfolio of contracts with suppliers using a system dynamics simulation model. International Journal of Production Economics, 88(1), 29-49. Martinez-de-Albeniz, V., & Simchi-Levi, D. (2005). A Portfolio Approach to Procurement Contracts. Production and Operations Management, 14(1), 90-114. McDonald, R., & Siegel, D. (1985). Investment and the Valuation of Firms when There is an Option to Shut Down. International Economic Review, 26(2), 331. Mun, J. (2002). Real Options Analysis: Tools and Techniques for Valuing Strategic Investments and Decisions: John Wiley & Sons, Inc. OEE. (2000). Commercial Building Incentive Program II technical guide. Ottawa, Canada. Ottman, Stafford, & Hartman. (2006). Avoiding Green Marketing Myopia. Environment, 48(5), 22-36. Peattie, K. (2001). Golden goose or wild goose? The hunt for the green consumer. Business Strategy and the Environment, 10(4), 187-187. Pickett-Baker, J., & Ozaki, R. (2008). Pro-environmental products: marketing influence on consumer purchase decision. Journal of Consumer Marketing, 25(5), 281-293. PRWeB. (2012, 9/06/2012). U.S. Green Cleaning Products Market Retail Sales Growth at 20% CAGR for 2007-2011. Quayle, M. (1998). Industrial procurement: factors affecting sourcing decisions. European Journal of Purchasing & Supply Management, 4(4), 199-205. Salam, M. (2008). Green Procurement Adoption in Manufacturing Supply Chain. Paper presented at the APIEMS, Nusa Dua, Bali, Indonesia. SEMCo. (2009). Green Procurement – Taking It to the Next Level: Swedish Environmental Management Council Sweden. Shamdasani, P., Chon-Lin, G., & Richmond, D. (1993). Exploring Green Consumers In An Oriental Culture: Role Of Personal And Marketing Mix Factors. Advances in Consumer Research, 20(1), 488-493. Simon, F. (1992). Marketing Green Products in the Triad. Columbia Journal of World Business, 27(3/4), 268-285. Speer, T. (1997). Growing the green market. American Demographics, 19(8), 45. Valencia, J. (2012). Green retailer says sales on rise. Journal of Business (10756124), 27(20), B9. Weele, A. (2010). Purchasing and Supply Chain Management: Thomas Rennie. Zhu, Q., & Sarkis, J. (2006). An inter-sectoral comparison of green supply chain management in China: Drivers and practices. Journal of Cleaner Production, 14(5), 472-486.
摘要: 
As the average family income and living standard increase, both the people and governments are becoming more and more aware of the environmental issues. Hoping to be part of the solutions for ameliorating the environment issues, thus people and governments started purchasing green products or conducting green procurements. Many corporations saw this whole new green product consumption trend as a brand new opportunity for profit expansion, and started offering all kinds of green product as alternatives to traditional commercial goods. As a result, the number of the sales for green product or the demand for green product is increasing every year. However, the rate for the demand of green products is not climbing as fast as expected. There are many factors may accelerate the rate for demand of green products, for example financial incentives offered by either governments or retailers, and taxation on the non-green products. Whether these factors actually affect the demand is uncertain, which create uncertainties for the retailers to precisely predict the procurement quantity for green product to avoid inventory risk.
In order to resolve the procurement problem caused by uncertainties, this thesis proposes using portfolio contracts to mitigate the inventory risk. The portfolio consists of three types of contract: structured (S), option, and short term (ST) contracts. The option contract is the key of this portfolio of contracts, where it uses the concept of real options to grants retailers the flexibility in adjusting order quantity for green products. The Black-Scholes-Merton option pricing model is used to calculate the option price. Simulations are conducted to analyze effectiveness of the portfolio contracts. The simulation creates different green product demand lines bases on the data of historical sales of paper products of Cheng Loong Corporation. The total cost for procuring with portfolio contracts is compared with extreme case of only S contract to see the effectiveness.
The simulation results found that (1) switching contract type from long-term only to a portfolio of contracts can lower procurement costs, (2) a portfolio of contracts generates even less procurement costs compare to a long-term contract only as market volatility increases to 80%, (3) the unit price with option contract affects the overall procurement cost, (4) the simulation result indicates that, the S contract volume inside the portfolio should be around 96% of the minimum demand of previous year to mitigate procurement cost, (5) increasing option contract volume inside the portfolio generates less procurement cost compare to a long-term contract only. However, the simulation result shows option contract volume exceeding 70% wanes the cost benefit of a portfolio of contracts, and (6) the minimum procurement cost can be achieved, if a portfolio of contracts has the appropriate contract volume and unit price of green product.
URI: http://hdl.handle.net/11455/21468
其他識別: U0005-2806201300050700
Appears in Collections:企業管理學系所

Show full item record
 
TAIR Related Article

Google ScholarTM

Check


Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.