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標題: 醫療設備商進入遠距照護產業模式分析
A Strategic Analysis on the Entry Modes of Medical Equipment Companies into Telecare Industry
作者: 劉慶森
Liu, Ching-Sen
出版社: 高階經理人碩士在職專班
引用: 中文部分 方至民、鍾憲瑞(民95)。策略管理—建立企業永續競爭力。台北市:前程文化。 湯明哲(民92)。策略精論:基礎篇。台北市:天下雜誌。 何定為、 賴才雅(民97),。衛生署遠距照護試辦計畫服務架構介紹。護理雜誌,55(4),17-22。 林詠智(民96)。台灣遠距照護產業之營運模式探討。未出版之碩士論文,國立中興大學科技管理所,台中。 蔣明富(民97),居家遠距照護:分享一個新的商業模式,未出版之碩士論文,國立台灣大學管理學院碩士在職專班,台北。 黃明豐(民91)。台灣紡織產業-纖維織品經營策略研究分析。未出版之碩士論文,大葉大學事業經營研究所,彰化。 蕭榮興(民96年12月)。帶動傳統醫療產業創新服務與技術發展。資訊尖兵雜誌出版,28-34。 張慈映(民93)。美國遠距病人監測市場將持續成長(工研院生醫與生活組IEK計畫)。 張慈映(民95)。美國遠距居家健康照護市場成長超過預期(工研院生醫與生活組IEK計畫)。 經濟部投資業務處(民97年2月)。醫療照護產業分析及投資機會。 英文部分 Ansoff, I.H.(1988). The new corporate strategy. 3rd ed., New York:John Wiley & Sons, Inc. Bain, J. S. (1959). Industrial Organization, New York:Wiley. Barney, J. B.,& Hesterly, W. S. (2008). Strategic Management and Competitive Advantage:Concepts and cases. Australia:Pearson/Prentice Hall. Barney, J.(1986). Strategic factor markets : expectations, luck, and business strategy. Management Science, 32(10), 1231-1241. Carlton, D. W. and Perloff, J.M. (1990). Modern Industrial Organization, Scott, Foresman & Company, Glenview, Illinois Killing, J.P.(1988). Understanding alliance:The role of task and organizational complexity. In F.J. Contactor & P. Lorange (Eds.), cooperative strategies business, pp.55-67. Lexington Books. Mason, E.D., (1939). Price and Production Policies of Large-scale Enterprise. American Economic Review, 29, pp. 61-74. Michael A. Hitt.、Ireland, R. D.&Robert E. Hoskisson(2007). Strategic Management. Norum, J., S. Pedersen, J. Stormer, M. Rumpsfeld, A. Stormo, N. Jamissen, H. Sunde, T. Ingebrigtsen, M.L. Larsen.( 2007).Prioritisation of telemedicine services for large scale implementation in Norway. Journal of Telemedicine & Telecare, 13(4), pp.185-92. Penrose, E. T.(1959). The theory of the growth of the firm. New York:John Wiely, &Sons. Porter, M. E., (1980). Competitive strategy-Techniques for Analyzing Industries and Competitors. New York:Free Press. Porter, M. E.( Jan 1, 2008).The five forces that shape strategy. Harvard Business Publish. pp. 92-110. Prahalad, C. K. & Hamel, G. (1990). The Core Competence of the Corporation, Harvard Business Review, 68, 79-91. Teece, D. J., Pisano, G., & Shuen, A. (1997). Dynamic Capabilities and Strategic Management, Strategic Management Journal, 18(7), pp.509-533. Villalonnga, B., & Mcgahan, A. M.(2005). The choice among acquisitions, alliances, and divestitures. Strategic Management Journal, 26, pp.1183-1208. Wernerfelt, B.(1984).A resource-based view of the firm. Strategic Management Journal, 5, pp.171-180.

Based on technological advancement and the importance of health-conscious, the average lifetime of human is extending. In Taiwan, we will face the problem of aging society in the future. It is an important question that how to reduce the expenditure of social welfare and medical treatment efficiently.
In this thesis, we analyze in the situation and competition of the telecare industry, and conclude with Key Success Factors (KSF) of this industry. We also analyze the competence and competitive advantage of our case . Compare with the KSF and the competitive advantage of our case, to decide whether or not to enter telecare industry, and examine the entry modes of it. We try to find feasible ways from the view of medical equipment companies.
We find that it's still many obstacles and restrictions in this industry. Furthermore, due to it's a new service model, we need to do some promotions and educate our customers to elevate their willingness. For our case, it's the optimal way to choose Strategic Alliance as the entry mode, but we should stay cautious with the cooperation and business model in the future.
其他識別: U0005-2306200917171100
Appears in Collections:高階經理人碩士在職專班

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