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標題: 影響台灣農民對永續性農業認知因素之探討-以新社鄉、東勢鎮、卓蘭鎮之梨農為例
Studies on Factors Affecting Farmers'' Cognition of Sustainablee Agriculture in Taiwan Cases of Pear Farmers in Shin-shieh, Tung-shih and Tzuo-lang
作者: 陳建林
hen, Jiann-Lin
關鍵字: 台灣農民;永續性農業
出版社: 農業推廣教育研究所

Taiwan has a relatively short history in the development of sustainable agriculture. As cognition is a critical step in the adoption of an innvoation, finding out factors that affect farmers'' cognition of sustainable agriculture will be useful in the promotion and education of the topic. This study approaches the issue from farmers'' background information, communication factors and economic factors to investigate how these factors affect their consciousness of environmental problems, their cognition of sustainable agriculture and how these factors are mutually related.
105 farmers are randomly selected from 1,857 formally registered pear farmers in Shin-shieh and Tung Shih of Taichung County and Tzou-lang of Miao-li county for interviews. Data are analyzed by simple percentage, Fisher''s LSD, ANOVA and Stepwise regression.
The results of the analysis show that the most important factor affecting farmer''s cognition of sustainable agriculture is level of education, followed by mass communication media, extent of needs satisfaction. Other factors in decreasing significance are years of growing pears, environmental consciousness, age, interpersonal contacts, dependence of income from pear orchards and if the farmer is full-time. Of these, years of growing pears, age, level of dependence and full-time or not are negatively related to level of cognition.
Therefore, this research submits that increasing level ofeducation among farmers seems to be the most direct and effective method. Where formal education is not possible, extension education should be supplemented. Improving the content and frequency of mass media use will also be helpful. In addition, raising level of need satisfaction, strengthening environmental consciousness and cultivation interpersonal channels will be useful measures to increase cognition of sustainable agriculture. It is also suggested that older and full-time farmers who have been growing pears for longer period of time and with greater dependence on pear for income would be in greater need for information about sustainable agriculture.
Appears in Collections:生物產業管理學系

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