Please use this identifier to cite or link to this item: http://hdl.handle.net/11455/73731
標題: 認知價值、關係品質與忠誠階段之探討
作者: 吳立偉
張國雄
鍾沛蔓
關鍵字: Loyalty stage;忠誠階段;Perceived value;Relationship quality;Satisfaction;Trust;Commitment;認知價值;關係品質;滿意度;信任;承諾
出版社: 臺中市:國立中興大學企業管理學系財務金融學系
Project: 臺灣管理學刊, Volume 11, Issue 1, Page(s) 1-28.
URI: http://hdl.handle.net/11455/73731
Appears in Collections:第11卷 第01期
管理學院

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