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標題: A Study on the Affective Effects of Colors for Six Ornamental Plants
作者: Sheng-Jung Ou
Po-Jen Chen
Ker-Chang Fu
關鍵字: 色彩情感效應;Affective effects of color;語義分析法;因素分析;Factor analysis;Semantic differential
Project: 興大園藝, Volume 16, Page(s) 33-43.
Horticulture NCHU, Volume 16, Page(s) 33-43.

The purpose of this study was to understand how people affectively react to the plant color for providing landscape architects with a planting design guideline.
Many studies related to color affection show that human's emotional responses are concerned with lifelee materials such as color chips, color lights, interior color, and clothing color, however, few have focused on the live material like plant.
Three major conclusions were drawn from the analyses. First, plant colors had effects on people's affection. That is , different plant colors trsnsmit different mood and atmosphere. Second, four factors, the effect of plant color, were extracted based on the maximum likelihood criterion. These four factors were opimostic-merry, noble-stable, stimulating-interesting, and passionate-vigorous. Third, gender, academic background, degree of attention to plant color, and professional color training had an effect on the reaction to plant color.
ISSN: 0255-5921
Appears in Collections:園藝學系

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